St. George’s, Grenada – The Caribbean Resort and Tourism Affiliation (CHTA), at their ‘2022 Efficiency and 2023 Outlook’ presentation on March 29, cited Grenada as one of many high 3 performers when it comes to share development of arrivals over 2019 figures from the USA. CHTA is the main affiliation representing the hospitality trade within the Caribbean.
Development in Customer Arrivals
In her presentation, president of CHTA Nicola Madden-Greig shared that as of March 2, 2023, Grenada recorded a 39% development in customer arrivals from the US market over 2019 figures with Curaçao and Antigua and Barbuda recording a 53% and 26% enhance respectively. Grenada was recommended for its excellent efforts to keep up a secure, welcoming, and sustainable tourism trade within the face of worldwide challenges.
Honorable Lennox Andrews, Minister for Financial Growth, Planning, Tourism and ICT, Artistic Financial system, Agriculture and Lands, Fisheries and Cooperatives acknowledged, “This development is testomony to the laborious work of the workforce on the Grenada Tourism Authority, our trade companions and the Grenadian individuals all throughout our tri-island state of Grenada, Carriacou and Petite Martinique, who’ve labored tirelessly to offer an distinctive expertise to these visiting the islands. We’re devoted to providing nice worth for cash and guaranteeing that we constantly evolve and enhance our product in a sustainable and accountable manner. In 2023 we’ll welcome the primary Six Senses branded lodge within the Caribbean, in addition to Seashore Home, the sister property to the luxurious Silver Sands lodge.”
The annual survey by CHTA evaluates the efficiency and prospects of locations within the area based mostly on suggestions from tourism stakeholders which embody inns, airways, tour operators and plenty of client surveys. The outcomes present precious perception into the traits and points affecting the Caribbean tourism trade and spotlight finest practices for enhancing competitiveness and sustainability. To see CHTA’s presentation, click on right here. Grenada mentions happen at 3:39 – 4:00 & 14:57 – 15:25.
Key Efficiency Areas
Rising from the worldwide pandemic, a number of key efficiency areas which were highlighted embody:
Well being and security protocols:
Grenada’s Pure Secure Journey initiative enabled the profitable reopening of borders to worldwide vacationers whereas minimizing threat.
Sustainable tourism practices enchantment to environmentally acutely aware vacationers. This consists of the promotion of tourism areas which can be Inexperienced Globe licensed.
Grenada’s distinctive cultural heritage, pure magnificence and numerous culinary scene makes it a vacation spot for distinctive experiences.
Improve in Airlift
The Grenada Tourism Authority has labored assiduously with airways each internationally and regionally. Particularly, to extend the island’s airlift capability. In addition to with journey distribution companions resembling tour operators and journey brokers to construct model consciousness. Plus, solidify Grenada’s positioning as a number one geo tourism vacation spot.
Pure Grenada Excellence Champion Program
The Pure Grenada Excellence Champion program was additionally just lately launched. It is a complete customer support program particularly designed to advertise a tradition of excellence for Grenada’s hospitality enterprises.